B2B

0-1

AI Workflow

Node-Based UI

Designed a mortgage automation

platform that scaled loan processing

from $500M to $800M per quarter

My Role

As the founding designer, I drove the product from concept to a fully functional web app, shaping both the user experience and the visual foundation.

Team

CTO, Engineer*2, Sales Lead, Cofounder (business operations), Loan Processor

Timeline

4 months (16 weeks)

About

Improving LoyolaAI’s workflow management and edit platform

Every loan involves dozens of documents and data checks. Loyola AI automates these workflows directly inside lenders’ LOS platforms.

Support teams were buried under repetitive client issues

The Challenges

No Unified UI,

Reliance on Manual Support

Slow onboarding

Up to 2 hours per client seat

High support load

Frequent requests for basic operations

Limited scalability

Slow and costly to add new workflows

Impact

Unified Web App,

Self-Service Enabled

Faster onboarding

Setup time reduced to under 30 minutes

Lower support load

Basic activation requests dropped by ~80%

Greater scalability

Enabled phased launches and easier workflow expansion

My Process

Agile 3-Step Design Cycle for Every Phase

1

Understand & Define

Understand needs of users and company, establish phase goals and core user flows.

2

Prototype & Validate

Quickly build and test MVPs through continuous feedback from users and engineers.

3

Refine & Deliver

Refine UI, improve consistency, and finalize scalable solutions.

Research Insights

Two User Types within the Workflow Platform

Workflow Operators

Loan processors, underwriters, and managers who toggle automation workflows on/off to streamline daily tasks.

Simple and guided workflow management

Complete daily tasks efficiently

Workflow Builders

Technical staff who design custom workflows by connecting nodes, extending beyond pre-set workflows.

Scalable and flexible tools

Create and test complex automations

Phase 1

Workflows Page

Enabling Easy Self-Service

for Workflow Operators

Approach 1

Two page layout

Good for lightweight workloads

Frequent page switching for larger workflow sets

Approach 2

Single-page split layout

Unified entry point with search

Heavy scrolling as installed workflows increased

Final Approach

Three-tier navigation

Decoupled management and discovery pages

Supported multiple user roles and scalable structure

Phase 2

Workflow Editor

Empowering Workflow Builders
with Custom Editing

Approach 1

Minimal toolbar

Fast to develop

Scattered actions, unclear logic, hard to debug

Approach 2

Template + New Layout

Left panel node library, bottom toolbar, inline previews

Tool node setup still complex; nested paths unclear

Final Approach

Expanded Node Library + Tabbed Editing

Searchable node list

Tab-based tool node editing

Scalable editing panel design

Phase 3

Project Page

Clarifying Workflow Hierarchy
for Workflow Builders

Approach 1

Flat list with name search

No hierarchy

Manageable only for fewer than five workflow projects

Approach 2

Side bar navigation split layout

Chose a folder system for better hierarchical management

Centralized entry, suitable for small workloads

Required long scrolling and blurred hierarchy with the global menu

Final Approach

Independent project management sidebar

Clear structure and adaptive search

Sidebar auto-collapses global navigation for focus

Supports nested folders, filtering, and state visibility

Reflections

Design Challenges &

My Approaches

Designing for Scalability

I aligned design decisions with the product roadmap, ensuring scalability through early testing and domain understanding.

Shifting primary user

I began by validating flowcharts for both admin and technical users to cover all scenarios before wireframes design.

Node-based workflow

I collaborated with engineers to map node logic and explored AI-assisted prototypes to simplify nested structures

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